We bridge the gap between you and what you need.
NECF develops patented technology helping people make better decisions and connect with resources and opportunities. Arete14 addresses the gap between an AI answer and the human judgment needed to act on it. MediaXBook connects the media and entertainment production industry with expertise, resources and available capacity.
4
Issued U.S. and Canadian patents
78
Granted claims
40
Additional claims pending
Patent Recognition
Recognized innovation in patented technology
The NECF Advantage
International Standards
Contributing to global standards development
Industry Leadership
Experience spanning media, technology and business
The Expertise Behind NECF
NECF brings together expertise in cognitive science, engineering, technology, economics, finance, intellectual property and global media to address challenges that conventional technology and artificial intelligence often overlook.
Joseph Maar
Founder and CEO
Inventor of NECF’s patent portfolio, combining engineering studies, original cognitive science research, global media leadership and international standards development through ISO.
Greg Gac
Co-Founder and CFO
Wharton MBA, with senior-level experience in investment banking, structured finance and capital markets.
Tom Newell
Co-Founder and General Counsel
Stanford background, with extensive executive and legal experience in technology, media and entertainment.
Jamaica Potts Szeliga
Original Patent Counsel
Harvard Law School graduate with a Stanford degree in chemistry and extensive experience in biotechnology, emerging technologies and intellectual property law.
Dr. Badri Narayanan Gopalakrishnan
Senior Economic Advisor
Founder of Infinite Sum Modeling, with international economic advisory experience involving the World Bank, United Nations, McKinsey and governments worldwide.
Monu and DIATOZ
Technology Development
Engineering and software development expertise supporting NECF’s patented technologies, including Arete14’s integration with multiple AI systems.
Our Platforms
MediaXBook
Media Services Marketplace
MediaXBook connects people and businesses with content creators, media professionals, and companies providing media services. The digital marketplace helps buyers discover qualified providers, access available resources, and find the expertise and services they need to get work done.
Arete14
AI Decision Support
Arete14 brings together artificial intelligence, evidence, economic considerations, risk assessment, and human judgment to help organizations evaluate complex information and make more informed decisions. Built on NECF's proprietary technology, the platform supports governed, reviewable, and defensible decision-making.
Whether you're interested in Arete14 or MediaXBook, our patented technologies, or exploring a strategic partnership, we'd welcome the opportunity to connect.
Tell us about your interests, and the appropriate member of our team will follow up.